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In 1981, Bijan created the first perfume for men,
which was presented in signed and numbered Baccarat crystal flacons.
The 6 oz. bottle is now priced at $3,000. In 1987, Bijan Fragrance for
Men and Bijan Perfume for Women were introduced and immediately became
the top ranking fragrances in all fine stores.
Bijan’s
fragrances are presented in an ingeniously designed circular glass
flacon with an open center and a dividing web. When half full, the
fragrance fills two separate chambers, visually defying the law of
gravity that liquid seeks its own level. The box which holds the flacon
is constructed without any glued seams and secured with only two
cleverly placed interlocks. Its “wrap construction” is patented
globally.
Bijan Perfume for Women contains 173 precious
ingredients, and the Eau de Parfum contains 157, including ylang-ylang,
narcissus and orange flower.
Bijan for Women and Bijan for Men
received the highest awards from the Fragrance Foundation individually,
immediately following their introductions, and became known as a legend
in American excellence.
The Bijan perfume bottle is featured
in the permanent exhibit of the Smithsonian Institute in Washington,
D.C. Bijan Fragrances were also chosen and presented by the then First
Lady to the accompanying spouses of the world leaders who attended the
first-ever G-7 Economic Summit meeting.
In 2001 Bijan created
a new fragrance collection, Bijan With A Twist, featuring the first
ever “interactive” bottle encircled by playfully moveable spirals.
Over 50 foreign companies in different countries distribute Bijan’s fragrances globally.
Mr.
Bijan is the only menswear designer in the world to design every
element of his clients’ ensembles, suits, shirts, ties, shoes, scarves,
jewelry, and watches to briefcases, luggage and, of course, fragrances.
The House of Bijan on Rodeo Drive in Beverly Hills is the one
and only “by appointment only” boutique. The amber colored crystal
chandelier in the House of Bijan is made from over 1,000 authentic
Bijan perfume bottles. The names of some of Mr. Bijan’s well-known
clients are permanently engraved on the front window of his Beverly
Hills Boutique on Rodeo Drive.
Mr. Bijan is well known for his often controversial and whimsical ads, but most of all for his ingenious fragrances. |
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