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Jean Bousquet , who created the Cacharel brand in 1962, founded the company of the same name in 1964.
Son
of a sewing machine merchant, Jean Bousquet was immersed in the world
of clothes making since his childhood days. After studying at a
technical college where he trained to be a tailor, he worked for two
years as a designer before returning to Paris. He sketched his first
designs in a tiny studio and founded his fashion house in a garret in
the Marais. The runaway success of his first collection inspired him to
create his own brand named after a small bird from the Camargue, the
"Cacharel."
Femininity, lightness, sensitive delicate tones,
noble fine materials, refinement down to the slightest detail, youth
and authenticity define the harmonious alchemy seamless fusion of
traditional and modern influences that have contribute contributed to
the brand's success.
The presentation in Paris of the first
blouse collection charmed with its cheerful colours and the elimination
of the famous "pointed darts". It represented a vision of a woman who
is natural, feminine, elegant and active.
Afterwards, things
started happening quickly. The invention of the seersucker blouse,
which became a reference for a generation of women, followed by the
front cover of ELLE magazine in 1963, launched Cacharel onto the
international stage. |